‘The Last Jedi’ Has a Huge Box Office Dropoff, But Still Wins Christmas

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Star Wars: The Last Jedi had a massive dropoff in ticket sales since its opening weekend, but still easily won Christmas weekend with over $100 million.

The Last Jedi had the largest first to second week dollar drop of any movie in history, dropping from $220 million in its opening week to $68 million in week two. It also had the largest Firday-to-Friday drop in movie history, going from a massive $104 million to $24 million in its second Friday.

However, the latest Star Wars film did over $100 million over the Christmas holiday weekend, and is on target to easily take $1 billion at the box office.

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The Christmas holiday, plus a severely divided fandom, has likely contributed to sluggish (by Star Wars standards) ticket sales. While The Last Jedi isn’t quite the hit that The Force Awakens was in 2015, the box office probably won’t keep anyone at Disney awake at night as The Last Jedi will still be a massive financial hit by anyone’s definition.

Now, how Episode IX will fare without any of the leads from the original trilogy, as well as a very mixed reaction from the Star Wars fandom to Episode VIII, is anyone’s guess.

[Source: comicbook.com]

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I've loved Disney as long as I can remember. As a former newspaper editor, web developer, and Disney comics freelancer, I'm able to combine that experience into writing about Disney online. I'm also the co-host of a Disney fan podcast called 'Pirates & Princesses.' Opinions mine.

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